Many vendors like the idea of building a research base for their product, but they aren’t sure where to start. There are simple ways for companies to begin laying a research foundation, which can not only impress district buyers but help vendors learn more about their products and how schools are using them. In this Two-Minute Tip, EdWeek Market Brief Managing Editor Sean Cavanagh talks about large and small-scale research strategies that work.
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Sean Cavanagh is the managing editor of EdWeek Market Brief.
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